March 4, 2008
It's a design double header. Focus on the littlest details and rethink the big picture.
On Creativity
by Andy Rutledge
As designers, we're wrongly perceived as custodians and exponents of creativity. This matters because business currently overvalues creativity. To avoid the inevitable backlash, we must lead our clients' perceptions.
Design is in the Details
by Naz Hamid
Stop worrying about how good a designer you are, and start worrying about the myriad tiny details that can elevate your work from passable to near-perfect.





