A LIST Apart: For People Who Make Websites

No. 302

Authors: Y: Indi Young

Indi Young

When not researching mental models, teaching workshops, and fashioning the strange elements of discovery into interaction design decisions, you can find Indi Young eating chocolate, growing veggies, and making her home energy efficient. She’s a co-founder of Adaptive Path and writes a blog at Rosenfeld Media.

Articles By This Author

Look at it Another Way

Issue 267September 9, 2008

Before you can solve a user's problems, you must see them as that user sees them. Once you understand what drives people’s behavior, not only do new ideas flow freely, but the ideas that flow are appropriate and useful. Indi Young tells how to get out of your own way and hear what your users are telling you.