Authors: H: Kevin M. Hoffman
Kevin M. Hoffman has been building experiences on the web since 1995. As the Experience Director at Happy Cog, he has been the lead user experience strategist and information architect for clients ranging from top higher education institutions to Fortune 100 companies, including Georgetown University, the United States Holocaust Memorial Museum, and Thomson Reuters.
Articles By This Author
Kick Ass Kickoff Meetings
Issue 311August 3, 2010
Too many kickoff meetings squander the busiest, most expensive people's time reiterating what everyone already knows. If every meeting is an opportunity, why waste your first one? By asking stakeholders tough questions before the kick-off, and using the meeting itself to explore ideas and build relationships, you can turn a room of mutually suspicious turf battlers into an energetic team with shared ownership of the end-product and the kind of bond that can sustain the group through the challenges ahead.



