Authors: B: Mark Bernstein
Mark Bernstein is chief scientist at Eastgate Systems, publishers of Tinderbox, a personal content management assistant that’s great for personal web work.
10 Tips on Writing the Living Web
Issue 149August 16, 2002
Your information architecture is as smooth, clear, and inviting as a lake. Your design rocks. Your code works. But what keeps readers coming back is compelling writing that’s continually fresh and new. Updating daily content can challenge the most dedicated scribe or site owner. Mark Bernstein’s ten tips will help you keep the good words (and readers) coming.
Beyond Usability and Design: The Narrative Web
Issue 106April 20, 2001
Crafting a narrative web: To succeed profoundly, Bernstein says, websites must go beyond usability and design, deeply engaging readers by turning their journeys through the site into rich, memorable, narrative experiences.
